{"id":7497,"date":"2022-09-21T15:50:09","date_gmt":"2022-09-21T19:50:09","guid":{"rendered":"https:\/\/commons.trincoll.edu\/reporter\/?page_id=7497"},"modified":"2022-09-21T15:50:09","modified_gmt":"2022-09-21T19:50:09","slug":"refreshing-our-visual-identity","status":"publish","type":"page","link":"https:\/\/commons.trincoll.edu\/reporter-fall2022\/along-the-walk\/refreshing-our-visual-identity\/","title":{"rendered":"Refreshing our visual identity"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"wp-image-7503 alignright\" src=\"https:\/\/commons.trincoll.edu\/reporter-fall2022\/files\/2022\/09\/BrandingElementsPng-955x1024.png\" alt=\"\" width=\"300\" height=\"322\" srcset=\"https:\/\/commons.trincoll.edu\/reporter-fall2022\/files\/2022\/09\/BrandingElementsPng-955x1024.png 955w, https:\/\/commons.trincoll.edu\/reporter-fall2022\/files\/2022\/09\/BrandingElementsPng-280x300.png 280w, https:\/\/commons.trincoll.edu\/reporter-fall2022\/files\/2022\/09\/BrandingElementsPng-768x824.png 768w, https:\/\/commons.trincoll.edu\/reporter-fall2022\/files\/2022\/09\/BrandingElementsPng.png 1364w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Have you noticed the new wordmark and design elements on the Trinity website? As part of a branding initiative led by the firm Ologie, the college\u2019s visual identity has been updated to include a new wordmark, academic shield logo, and designs inspired by the shapes and forms of campus architecture, most notably the Long Walk. The system makes room for a vibrant and expanded color palette, new typography, and abstracted architectural elements\u2014all complementing existing spirit marks such as the big \u201cT\u201d and our beloved Bantam. Look for the updated branding reflected in an upcoming issue of the magazine. Learn more about the project at <a href=\"https:\/\/www.trincoll.edu\/branding\/\">https:\/\/www.trincoll.edu\/branding\/<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you noticed the new wordmark and design elements on the Trinity website? As part of a branding initiative led by the firm Ologie, the college\u2019s visual identity has been updated to include a new wordmark, academic shield logo, and designs inspired by the shapes and forms of campus architecture, most notably the Long Walk. &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/commons.trincoll.edu\/reporter-fall2022\/along-the-walk\/refreshing-our-visual-identity\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Refreshing our visual identity&#8221;<\/span><\/a><\/p>\n","protected":false},"author":34,"featured_media":0,"parent":1466,"menu_order":6,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/commons.trincoll.edu\/reporter-fall2022\/wp-json\/wp\/v2\/pages\/7497"}],"collection":[{"href":"https:\/\/commons.trincoll.edu\/reporter-fall2022\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/commons.trincoll.edu\/reporter-fall2022\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/commons.trincoll.edu\/reporter-fall2022\/wp-json\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/commons.trincoll.edu\/reporter-fall2022\/wp-json\/wp\/v2\/comments?post=7497"}],"version-history":[{"count":0,"href":"https:\/\/commons.trincoll.edu\/reporter-fall2022\/wp-json\/wp\/v2\/pages\/7497\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/commons.trincoll.edu\/reporter-fall2022\/wp-json\/wp\/v2\/pages\/1466"}],"wp:attachment":[{"href":"https:\/\/commons.trincoll.edu\/reporter-fall2022\/wp-json\/wp\/v2\/media?parent=7497"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}